This music video is called Sponsored by Destiny, by SlagsmĂ„lsklubben, and it’s pretty clear that it was inspired by the amazing Royksopp video, Remind Me. A bit like that one, which follows a girl through her daily activities, this one becomes a great adaptation of the Grimm Red Riding Hood. I love how it takes the relatively simple story and extrapolates a bunch of visual data from it, even if it’s totally irrelevant. It’s creating complex content, just to design it. You just gotta love Grandma’s nutrition facts.

Animation by Tomas Nilsson